Thoughts and music of double J x

Audio: The Next Big Thing In Digital Marketing?

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•Audio content has a distinct advantage:  Audio is “eyes free” content

 •Digital radio revenue is growing faster than any other audio channel

 •40% of Americans listened to online radio over the last month

 •In 2012, Pandora listeners consumed 935,451 years of audio content

 •200+ Million devices running iOS6 are now one click from a podcast

 •Slate Magazine gets over 1 million podcast downloads per month

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