Audio: The Next Big Thing In Digital Marketing?
•Audio content has a distinct advantage: Audio is “eyes free” content
•Digital radio revenue is growing faster than any other audio channel
•40% of Americans listened to online radio over the last month
•In 2012, Pandora listeners consumed 935,451 years of audio content
•200+ Million devices running iOS6 are now one click from a podcast
•Slate Magazine gets over 1 million podcast downloads per month